Dallas is one of the largest cities and fastest-growing major economic hubs in the US. The city has become one of the premier destinations in the United States for hosting trade shows and exhibitions. There are several compelling reasons why major conventions and shows are increasingly choosing Dallas over other cities.
Here is a blog on why Dallas is a top destination for major world events, and what elements to keep in mind when designing a trade show display rental Dallas:
Why Dallas is a Top Destination for Trade Shows and Exhibitions
Dallas has a prime geographical location near the center of the country in Northern Texas. The strategic location of the city makes it easily accessible for event organizers, exhibitors, and attendees. Attendees coming from either coast or the Midwest can get to Dallas efficiently. The city is well connected by air, train, and road as well.
Dallas also has a huge capacity for hosting major events which makes another reason for being a great event destination. The Kay Bailey Hutchison Convention Center located in the city offers a huge over 1 million square feet of exhibit space. Other nearby venues like Market Hall, Fair Park, and many more offer additional options for shows. There is more than enough room in the city to host the largest exhibitions and conferences and make attractive custom exhibition stands in Dallas.
Dallas offers plenty of amenities, attractions, dining, accommodation, and nightlife options for visitors as well. Attendees have many options for enjoying Dallas’s renowned restaurants, cafes, craft breweries, bars, and live music. A multitude of hotels ranging from budget-friendly to upscale luxury are also available in a large number in the city.
Other popular attractions like the Sixth Floor Museum, Reunion Tower, and the Dallas Arts District give attendees interesting things to do outside of show hours as well. The city provides ample choice and availability for trade show attendees.
Elements to Keep in Mind for a Dallas Trade Show Booth
When designing a trade show booth for an exhibition held in Dallas, here are some important elements to incorporate:
Many Dallas convention spaces have massive floors, especially the Kay Bailey Hutchison Convention Center. As an exhibition stand contractor ensure your booth components such as the displays, walls, counters, furnishings, and other elements can be easily transported and set up at the show on time.
Dallas attendees appreciate booths that allow for demonstrations, product trials, touch screens, and other interactive elements. Make your booth staff also engaging and interactive.
Incorporate advanced tech elements such as the latest video screens, virtual/augmented reality, and digital displays to give your booth an innovative, cutting-edge vibe. The latest and most advance tech draws the attention of the people and provides modernity.
Even small booths such as 10×10 or 40×40 trade show booths can represent your brand predominantly. All you need to do is incorporate high-quality custom graphics, color schemes, furnishings, and flooring. Let your booth reflect your company identity and expose your Brand.
Given the large Dallas convention and exhibition buildings, put in sitting areas and device charging stations so attendees can take a convenient break. Providing comfort to the attendees can keep them at your booth for a bit longer.
At your stand try to host presentations, demonstrations, tastings, or other events to attract visitor interest. Events at the booth give attendees a reason to stay long and understand your products as well as provide a long-lasting memorable experience.
Bring in local Dallas or Texas touches at your trade show stand. To give your booth a taste of Texas flair, incorporate a theme by using cowboy hats, farmhouse furniture, and rustic design elements.
Dallas consistently ranks high on lists of affordable major cities. The combination of low taxes, lack of state income tax, and reasonably priced hotels, dining, and amenities make Dallas an economical choice for hosting trade events. Exhibitors can get more value for their trade show investment.
And, by using the given suggestions for the trade show stand elements in Dallas you can provide a memorable presence. By tailoring your exhibit booth rentals to the Dallas setting and audience preferences, you can maximize your impact at any Dallas exhibition.